Mercedes-Benz is funding a global fellowship that will provide training and scholarships to thousands of young people from around the world to implement their projects in the areas of environmental sustainability and decarbonization. To provide the seed money for the fellowship, Mercedes-Benz auctioned the world’s most valuable car, a 1955 SLR Uhlenhaut Coupé, for a record price of €135 million.
About the Mercedes-Benz fellowship
Mercedes-Benz will fund the programme year for year by way of donations and additionally act as the title sponsor. The DO School Fellowships, a German non-profit organization, developed the concept for beVisioneers and is now implementing it.
Following a first call for fellow applications in January 2023, beVisioneers will be launched in June 2023 with an initial cohort of fellows from three regions: India, South Africa and some European countries (Germany, Poland, Hungary, Denmark, Sweden, Spain, UK). Applications can be made via the website www.bevisioneers.world .
Development and implementation of sustainability projects
In the coming years, beVisioneers will scale up to support up to 1,000 young people per year. beVisioneers fellows will be 16- to 28-year-old innovators who have promising ideas for sustainability projects. They will come from diverse backgrounds and be selected by The DO School. To be selected for the programme, applicants will have to present a viable project idea with the potential to make a measurable positive impact on the environment and, ideally, on the applicant’s local community.
The DO School experts will provide the fellows with a comprehensive 12-month intensive training and skills development program focused on leadership, entrepreneurship and sustainability. During this 12-month hybrid-learning period, the fellows will also be matched with a personal mentor, while experts selected by The DO School will contribute their knowledge and skills in one-to-one or group meetings. The fellowship includes access to project funding and a financial stipend, if required.
Mentoring and expert support will continue after the first year as part of the fellows’ ongoing project and leadership development. The long-term goal of beVisioneers is to build an inclusive and effective global community of fellows, mentors and experts, working together at eye level to achieve positive environmental change.
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Mercedes-Benz Corporate Citizenship Strategy
As a corporate citizen, Mercedes-Benz wants to make tangible contributions to society worldwide. In 2022, Mercedes-Benz refined its corporate citizenship strategy and developed a holistic approach based on the company’s principles. The beVisioneers fellowship programme will promote sustainability and social cohesion through education – and thus reflect elements of the Mercedes-Benz corporate citizenship strategy.
Seed capital from auction of 300 SLR Uhlenhaut Coupé
In May 2022, Mercedes-Benz auctioned one of two ultra-rare 300 SLR Uhlenhaut Coupés from the Mercedes-Benz Classic Collection to a private collector for €135 million. The decision to sell the sports car was taken with very sound reasoning – to benefit a good cause. Named after its creator and chief engineer, Rudolf Uhlenhaut, the 300 SLR Uhlenhaut Coupé is considered by automotive experts and enthusiasts worldwide to be one of the most outstanding examples of automotive construction and design.